Metro Sportswear has been manufacturing the Canada Goose brand since 1957. The company had branded its products and itself under the name Canada Goose since 2000. The company was registered as Snow Goose in Canada when down-filled jackets were introduced in the 1990s. Subsequently, the company registered the name Canada Goose in 2000 and now distributes all of its products under the Canada Goose brand. The company headquarters are located in Toronto, with a regional headquarters located in Stockholm, Sweden.




In June 2010 the company opened a European office in Stockholm, Sweden, its first corporate office outside of Canada. The office, home base for Canada Goose's European operations, focuses on key markets for Canada Goose including Sweden, Norway, Denmark, Iceland, France, Andorra and Germany. In 2011, the company had acquired Engineered Apparel, which had been a contractor for Canada Goose for several years prior to the acquisition. The company was brought under the name Canada Goose. Dani Reiss is the current President and CEO of the company, being the grandson of the company's founder, Sam Tick.